Theresa Shafer
(Full Member)SKMurphy, Inc.
Status updated
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494 Chinaberry Court
San Jose CA, 95129
Phone: 408-252-9676
tshafer@skmurphy.com
http://www.skmurphy.com
- Early Customers & Early Revenue for Software Startups
- I offer business development services for high-tech startups. I give practical advice that cuts through the bull to help you build a business. I am a hardware engineer and a mom, so I like action lists with a do-it/done methodology.
I don't feel that startups have the luxury of separate marketing, sales, business development efforts. In the early days there are two challenges: product development and customer development. I develop and implement lead generation strategies, prototype early marketing material and refine it as we go on sales calls with you. I focus on who buys your product, their pain, your benefits, their sales cycle, appropriate pricing, and target rich environments where you can meet them.
With my hands-on approach for getting new customers and new revenue streams, I deliver and transfer cost effective lead generation and methods for tracking leads address technology adoption issues marketing and sales collateral
building and leveraging communities of practice.
I understand the budget constraints of startups and offer a number of different solutions:
Workbooks
Workshops
Customized workshops
Consulting as part of your virtual team
Trusted advisor
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