PR for the 21st Century - Dinner and Annual Meeting
Event Details
PR for the 21st Century-From Press Releases to Social Media, What Consultants Need to Know to Succeed
Erika Taylor Montgomery, CEO/Chief Publicist of Three Girls Media & Marketing, Inc., is our March speaker and will guide attendees through ways to develop their own public relations campaigns to suit their businesses.
At this event you'll learn how to raise your brand awareness and name recognition through public relations. We'll cover:
9 Great FREE & Low-Cost PR Tools including:
- How to find out what stories dozens journalists are working on around the country
- How to increase your online presence, building SEO
- How to gauge what your competitors are doing
In addition, How to Make Sense of Social Media:
- Best practices for Facebook, Twitter, LinkedIn, Google+ and YouTube
- How to save time & effort with your social media
- What's the fuss over Google+?
- Blogging – How to position yourself as an expert
- ....and much more!
2012 Annual Meeting & Board Elections will also be held (open to public)
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REGISTRATION: Advance Registration Preferred by Tuesday, March 6 at 5 PM. Late Registration and Walk-Ins welcome.
COSTS: $20 for Members, $25 for Non-Members, $20 Guests of Members, and $20 for First-Time Attendees
MENU: Pasta Bolognese OR Pasta Marinana. Both options served with salad and bread.
As menu is catered, we will try to accomodate as much as possible a meal or meal preference for late registration and walk-ins.
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Speaker: Erika Taylor Montgomery, CEO/Chief Publicist and Founder of Three Girls Media & Marketing Inc., enjoyed an 18-year broadcasting career in the San Francisco Bay Area before transitioning to public relations in 2001. In 2005, Taylor Montgomery launched her own agency, Three Girls Media & Marketing Inc.
Erika is the co-author of the Bestselling book, The Spirit of Silicon Valley – Journeys & Transformations Beyond Technology, available on Amazon.com. She is also the author of the forthcoming book, PR for the 21st Century – A Step-by-Step Guide for Small Business, Non-Profits & Entrepreneurs.
Following her award-winning broadcasting career, and prior to beginning Three Girls, Erika worked as Director of Media Relations for a prestigious Silicon Valley PR firm, and for the California State Legislature as a Press Secretary. While managing Three Girls, she also hosted the nationally acclaimed radio show, "PR 101 Radio: Marketing Advice for Business."
Erika's media expertise came in handy while managing PR campaigns for NBC, including work with the cast of Will & Grace and Crossing Jordan. As a journalist, Erika covered Bill Clinton's Presidential campaign, the San Francisco/Loma Prieta Earthquake of 1989 and the infamous Oakland Hills fire.
She also enjoyed the lighter side of TV, hosting The Simpsons and Star Trek marathons for the WB network.
Passionate about giving back to her community, Taylor Montgomery currently sits on the Marketing Committee for the national non-profit, Wish Upon a Wedding, is on the Board of the Silicon Valley Chapter of NAWBO, the National Association of Women Business Owners, and offers pro-bono PR services to several non-profits including the YWCA of Silicon Valley.